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Your client’s main goal is to drive ad recall. Which creative consideration for Bumper ads supports these goals?

Your client’s main goal is to drive ad recall. Which creative consideration for Bumper ads supports these goals?

Options:

(A) Break the fourth wall–include a familiar face speaking directly to the camera

(B) Include supers and voiceovers to reinforce your brand

(C) Moderate pacing–not too fast and not too slow

(D) Brand toward the end of the ad

Ravi Prakash

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