If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?

Options:

• /ordercomplete.php 
• /ordercomplete/index.html 
• /ordercomplete/thank_you.html 
• /order/complete.php 

Correct Answer: /order/complete.php

Explanation:

Begins with—to eliminate trailing URL parameters:

This matches identical characters starting from the beginning of the string up to and including the last character in the string you specify. Use this option when your page URLs are generally unvarying but when they include additional parameters at the end that you want to exclude.

If your website has dynamically generated content, use a Begins with match filter and leave out the unique values.

Read more here: https://support.google.com/analytics/answer/1116091

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