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If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

Options:

(A) Retargeting with a display ad encouraging newsletter sign-up

(B) Redesigning your website

(C) Creating a Facebook page for your business

(D) Retargeting with a display ad that has a discount coupon

Ravi Prakash

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