Home » Google Analytics for Beginners Assessment Answers {2021 Updated} » Which formats may be used to add a custom campaign parameter to a URL?

Which formats may be used to add a custom campaign parameter to a URL?

Options:

  • www.googlemerchandisestore.com/?utm campaign = fallsale
  • www.googlemerchandisestore.com/?utm_campaign=fallsale
  • www.googlemerchandisestore.com/?utm_campaign=fall_sale
  • www.googlemerchandisestore.com/?utm_campaign = fall sale

Correct Answer:

  • www.googlemerchandisestore.com/?utm_campaign=fallsale
  • www.googlemerchandisestore.com/?utm_campaign=fall_sale

Explanation:

If you want to set up your custom campaigns manually, make sure you separate the parameters from the URL with a question mark. List the parameters and values as pairs separated by an equal sign. Separate each parameter-value pair with an ampersand. For example:

Read more here: https://support.google.com/analytics/answer/1033863

Other Google Analytics for Beginners Course Assessment 4 Questions & Answers:

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