Home » Google Ads Search Certification Answers (2021 Updated) » Karen’s Washing Machine Broke, So She’s Conducting A Search On Google To Find A New One. She Sees A Number Of Google Search Ads For Washing Machines In The Results. Which Of The Following Make Up Some Of The Parameters That The Google Search Ads Auction Uses To Determine What Ads Karen Sees? (Choose Two)

Karen’s Washing Machine Broke, So She’s Conducting A Search On Google To Find A New One. She Sees A Number Of Google Search Ads For Washing Machines In The Results. Which Of The Following Make Up Some Of The Parameters That The Google Search Ads Auction Uses To Determine What Ads Karen Sees? (Choose Two)

Options:

  • Campaign type
  • Advertiser campaign count
  • Advertiser bid
  • Ad relevance
  • Size of ad group

Correct answer:

  • Advertiser bid
  • Ad relevance
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