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Clara Is An Advertising Director Who Has Been Tasked With Optimizing Her Company’s Google Search Campaign. How Can Clara Use The Optimization Score To Benefit Her Campaign?

Options:

  • To judge the popularity of her website compared to others
  • To understand the network performance of her website
  • To find how close her campaign is from potential ideal results
  • To compare the efficacy of her ad text creative with that of other ads

Correct answer: To find how close her campaign is from potential ideal results

Ravi Prakash

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