Home » Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? (Choose three.) Select All Correct Responses
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Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? (Choose three.) Select All Correct Responses

Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? (Choose three.) Select All Correct Responses

Options:

(A) Create helpful boundaries for the system to work within, by setting a thoughtful bid and budget.

(B) Make adjustments to the campaign in reaction to hourly fluctuations in performance.

(C) Provide the system with ample, meaningful data and the time to process it.

(D) Build a library of different ad assets, with the intention swapping them entirely on a weekly basis.

(E) Keep an eye on strategy and objectives, evolving them over time as needed.

Ravi Prakash

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